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Alex Leischow
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Last update : 23/08/2024

LinkedIn Scraping Made Easy: A No-Code Guide 🕵️‍♀️

Ever wished you could effortlessly keep tabs on what your competitors are posting on LinkedIn? 🤔 Or maybe you’d love to monitor industry trends without endless scrolling? This guide breaks down how to automatically scrape LinkedIn posts – no coding required! We’ll use Make.com and a handy bot to gather valuable insights and level up your LinkedIn game.

1. Why LinkedIn Scraping Matters 💼

In today’s competitive landscape, staying informed is key. LinkedIn scraping helps you:

  • Track Competitors: See what your rivals are up to, their latest news, and content strategies.
  • Spot Trends: Identify emerging industry trends, popular hashtags, and hot topics.
  • Generate Leads: Find potential customers or partners based on their LinkedIn activity.

2. The Tools You’ll Need 🧰

This no-code approach uses two powerful tools:

  • Make.com: A visual automation platform that connects different apps and automates tasks. (Think digital LEGOs for workflows! 🧱)
  • Apify: Provides pre-built bots (“actors”) to scrape websites, including LinkedIn, without any coding.

3. Building Your LinkedIn Scraping Machine ⚙️

Here’s a step-by-step breakdown:

Step 1: Set Up Your Spreadsheet

  • Create a Google Sheet: This is where you’ll store the scraped LinkedIn posts.
  • Create a “Profiles” Tab: Add a column for “LinkedIn Profile URLs” and list the profiles you want to scrape.

Step 2: Build Your Make.com Scenario

  • Trigger: Use a “Google Sheets” module to watch your spreadsheet for new rows in the “Profiles” tab.
  • Apify Action: Add an “Apify – Run and Actor” module and select the “LinkedIn Company Profile Scraper” actor.
  • Connect the Dots: Tell Make.com to send the LinkedIn URLs from your spreadsheet to the Apify bot.
  • Add a Pause: Insert a “Sleep” module to give the bot time to scrape the data (around 60 seconds).
  • Retrieve the Data: Use an “Apify – Get Dataset Item” module to collect the scraped posts from the bot.
  • Iterate Through Results: Since the bot returns multiple posts, use an “Iterator” module to process each one.
  • Send to Google Sheets: Add another “Google Sheets” module to add each scraped post as a new row in a “Latest Posts” tab.

Step 3: Map the Data 🗺️

  • In your final Google Sheets module, tell Make.com which data to put in each column (e.g., post text, company name, post URL).

4. Run It! 🚀

Activate your Make.com scenario and watch the magic happen! Your spreadsheet will start populating with the latest LinkedIn posts from the profiles you selected.

5. Key Resources

Pro Tip: Experiment with different Apify actors to scrape other data points from LinkedIn, such as comments, likes, or shares!

By automating your LinkedIn scraping, you’ll unlock a powerful way to stay ahead of the curve. Now go forth and gather those insights! 💪

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