Creating a no-code directory can feel overwhelming, but Corey Moen, founder of No Code Supply and brand designer extraordinaire at Webflow, has mastered the process. In this breakdown, we’ll delve into the essentials of building a visually stunning and functional no-code directory, all while leveraging powerful tools like Webflow, Airtable, and automation systems. Whether you’re new to no-code or an experienced builder, this guide is packed with insights to unlock your directory-making potential.
🌟 The Foundation: Concept and Goals
To start, define your directory’s purpose and audience. No Code Supply began with Corey curating Webflow resources into a Notion database, which later evolved into a rich online directory. Here’s what set it apart:
Key Takeaways:
- Start with Utility: The initial version of No Code Supply was a personal repository of Webflow tools and resources. Think small before going big.
- Begin with Simple Tools: For Corey, this began in Notion – a tool many are familiar with – before transitioning into a professional-grade directory built with Webflow and Airtable.
💡 Pro Tip: Don’t overthink your starting toolset. You can upgrade to more advanced solutions as your directory gains traction.
🛠️ Tools of the Trade: What Makes It Work
Corey showcased the power of combining foundational tools like Webflow and Airtable with automation for efficiencies.
The Core Stack:
- Webflow: To design an elegant and customizable directory interface.
- Airtable: Powers the backend database with filtering, tagging, and automations.
- Whalesync: Syncs data instantly between Webflow and Airtable.
- Make.com: Automates operations within the directory.
- Fathom Analytics: Tracks user engagement with privacy in mind.
Automation Spotlight:
Corey uses Airtable Scripts, custom JavaScript automation, and Whalesync to ensure minimal manual effort. For example:
- Scripts collect screenshots of websites.
- Metadata and YouTube thumbnails are auto-synced for listings via API integrations.
💡 Pro Tip: Familiarizing yourself with basic JavaScript opens up endless possibilities within Airtable Scripts. Use AI-powered tools like ChatGPT or Claude AI to assist if you’re not a coder!
🎨 Designing with Clarity: Visual Appeal Comes First
One of the most striking features of No Code Supply is its beautiful design. Beyond just making it “look nice,” Corey’s approach optimized functionality and aesthetics in unison.
Hallmarks of Strong Directory Design:
- CSS Grid for Dynamic Layouts: No Code Supply’s grid system adjusts seamlessly across screen sizes, offering users a modern visual experience. Webflow’s support for CSS Grid makes this possible with ease.
- Topic-Specific Organization: Categories (e.g., “Inspiration,” “Tools”) paired with advanced filtering turn No Code Supply into a real treasure trove.
- Consistent Branding: Minimal colors, clean fonts, and professional spacing elevate the user experience. Corey shows that sticking to a few design systems – like the typographical font General Sans – can define a brand’s aesthetic.
💡 Pro Tip: Collect design inspiration! Tools like Awards or Read.cv can provide clarity on which visual elements resonate with users.
🔄 Automation vs. Manual Curation: Striking the Balance
For Corey, the hallmark of No Code Supply’s success is painstaking curation. While automation speeds up repetitive tasks, human involvement is critical for quality control and maintaining a sense of discovery.
The Approach:
- Maintain Standards: Corey doesn’t just accept every submission. Tools, scripts, and templates must meet strict quality thresholds before being featured.
- Simplify Thanks to Scripts: Using Air Table’s Web Clipper extension, Corey curates seamlessly while browsing the web. Also, scripts like content enrichment (via OpenAI) handle repetitive but necessary tasks like writing captions.
💡 Pro Tip: Focus on “+1 features” – small enhancements that improve user experience without reinventing the wheel, like marking “new” items in a user’s next visit via cookies.
🚀 Monetizing the Directory: Balancing Profit and Integrity
No Code Supply remains true to its ideals, carefully managing how it earns revenue while maintaining user trust.
Current Revenue Streams:
- Sponsored Listings: Featured tools like Whalesync and Audienceful pay for visibility, ensuring alignment with the directory’s niche audience.
- Affiliate Links: Software affiliates like Fathom Analytics bring in passive income, though this tends to scale better with larger platforms.
💡 Pro Tip: Avoid intrusive ads and low-quality partnerships that dilute your brand’s reputation. Monetization works best when it aligns with user needs.
🔮 The Future of No-Code Directories
Corey foresees AI playing an increasingly critical role in data management and curation:
- Automating Initial Directory Configuration: Future builders could input a few prompts into apps like Claude or OpenAI’s Codex and fully launch their directory architecture in hours.
- Middleware Evolution: Middleware services like Val mask sensitive data to allow deeper integrations without security risks, unlocking more robust backend capabilities without developer-level skills.
💡 Pro Tip: AI is evolving fast – but approach “vibe coding” (coding entirely via AI) with caution. Always vet your setups for data security and control issues.
💼 Resource Toolbox
Here’s a list of resources Corey mentioned for building and managing directories:
- No Code Supply: The directory itself.
- Webflow: Build your beautiful front-end website.
- Airtable: Organize your backend with robust spreadsheet capabilities.
- Whalesync: Sync Air Table and Webflow in real time.
- Fathom Analytics: A privacy-friendly analytics tool.
- Make.com: Automate operations and workflows.
- Cursor: AI-powered app for debugging or co-writing code.
- ChatGPT: Your coding assistant for setting up Airtable scripts or API calls.
- Relume: Pre-built Webflow components to speed up design.
- Top Tools Directory Inspiration: Godly: Learn visual trends in web design.
🌈 Why Build a Directory in 2023?
Directories are evergreen. They answer a universal problem: the need for structured, curated information in a sprawling, unstructured world. But more than that, they reflect the builder’s vision. A good directory offers utility; a great one offers delight.
Corey’s No Code Supply is a shining example of blending cutting-edge tools, clean design systems, and user-first thinking into one standout project. By following these principles, you can launch and scale your own directory – while making a meaningful contribution to the no-code community.
💡 Today’s Challenge: Start small. Choose a micro-niche or resource topic you’re passionate about. Build a basic MVP using Airtable or Notion. Iterate as you grow!